Knix · Intimate apparel
A flagship rebuild on Shopify
A flagship, rebuilt with care.
- Platform
- Shopify (Liquid)
- Services
- Replatform & CX
- Engagement
- Embedded team
Knix partnered with Kasama to rebuild its flagship storefront on Shopify. We embedded a multidisciplinary team to help the intimate-apparel leader elevate its digital experience through a major platform migration — without compromising brand excellence.
The brief
- Replatform Knix.com to Shopify Liquid
- Elevate the online customer experience
- Maintain brand excellence throughout the transition
The challenge
Complex theme architecture
A brand-rich platform demanded sophisticated Shopify Liquid work.
Flawless functionality
The store had to perform perfectly across every device and browser.
High-fidelity migration
Content and merchandising had to move over without losing quality.
Measurement framework
The build needed robust analytics and tracking from day one.
Our approach
Kasama embedded a cross-functional team alongside Knix stakeholders for end-to-end support.
Liquid architecture
Hands-on Shopify Liquid architectural guidance throughout the build.
Comprehensive QA
Thorough testing across devices, browsers, and edge cases.
Analytics setup
Google Tag Manager configured for reliable measurement.
Content & merchandising
Direct support migrating and curating the catalog.
What we delivered
Stable Shopify build
A scalable, well-architected Shopify Liquid implementation.
Tested storefront
Verified across all major devices and browsers.
Full tracking
Complete analytics and measurement infrastructure.
Seamless migration
Content and products moved over without quality loss.
The results
Elevated
Experience
A refined storefront worthy of the brand.
Preserved
Quality
Brand standards held through the migration.
Instrumented
Analytics
Reliable tracking via Google Tag Manager.
Scalable
Platform
A stable Shopify Liquid foundation to grow on.
“It's been a real honor to support Knix. They didn't just create a product — they created a movement.”
